What are the triggers for contacting your organisation for help? Have you identified the experiences your clients had before they decided to contact you?
If not, have a go. It’s a powerful exercise. You may find that:
I’ve done this several times, and the last time I performed the analysis, it confirmed that my business has started to shift towards helping organisation’s to grow; my services are becoming more attractive to the business development requirements of an organisation rather than operations which has been the focus for several years.
Here’s my analysis which I did last week:
Have a go yourself. What does it tell you? Does it confirm you are doing the right things, or should you be changing your strategy?Back to Blog