Best Practice in Events Management

Do you work in the events sector?

Do you hold or manage events for your company?

Events come in all shapes and sizes:

  • An arena rock concert
  • An international trade fair
  • A monthly networking event
  • A village barbecue to raise money for a school outing
  • A political summit of global leaders

Events may be just for a ‘good time’, or provide the setting for serious business negotiations.

However, there can be a downside to events and they can leave an aftermath of problems for tomorrow (just look at some of the Olympic stadiums around the world). When people get together, particularly in large numbers, they can put a strain on local resources such as water and energy, and create significant waste, or tensions related to culture or sheer proximity with neighbouring communities. An added challenge is the number of different partners and suppliers involved in organising and servicing an event.

ISO 20121: 2012 is an international standard designed to provides state-of-the-art solutions for the events industry.

The standard offers benefits to all those involved in the organisation of an event, at all stages of the supply chain, including:

  • Event organisers
  • Event owners
  • Workforce
  • Supply chain (such as caterers, stand constructors, transport companies)
  • Attendees
  • Regulatory bodies
  • Communities

It makes sense to take an organised, process based approach to managing economic, environmental and social impacts in event management. In addition, the monitoring and measuring required by the standard provides opportunities to reduce the use of resources and cut costs.

ISO 20121 is applicable to any organisation or individual – including clients, suppliers and event managers – involved with all types of events, including exhibitions, sporting competitions, concerts, etc. It is as relevant for small conference meetings as large-scale sporting events.

Organisations can implement ISO 20121 for the internal benefits to their processes and external benefits to their customers and stakeholders. They can also decide to seek certification to the standard as an independent verification of conformity to its requirements.

If you are interested in finding more out, contact me using the contact page above.

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